Material guide

Viscose

Viscose in furniture: Soft, drapey and often slightly lustrous, with strong colour depth.

4 product families 7 options

Viscose appears across 4 product families and 7 options, especially on Rugs.

Viscose reference image

Chemistry and structure

Viscose begins as cellulose but is chemically regenerated into fibre. It keeps some of the softness and absorbency associated with plant-based fibres while adding a smoother, more fluid look.

In rugs and decorative textiles that gives it sheen and depth. The downside is lower wet strength and a greater tendency to show crush marks, shading and wear paths.

How it behaves in furniture

Viscose is at its best in lower-friction decorative applications, especially rugs, where visual richness matters and the user accepts a little more care sensitivity.

For rough family use it is usually strongest in a blend. Pure or high-viscose surfaces can look excellent, but they are rarely the hardest-wearing option in the room.

Care and design watch-outs

Moisture and wear note: Can weaken and mark more easily when wet than polyester or wool blends.

Care note: Use gentle cleaning methods and avoid hard rubbing on pile or lustrous viscose surfaces.

Strengths

  • soft lustrous finish
  • good colour richness
  • elevated decorative feel

Watch-outs

  • weaker when wet
  • shows pile and pressure marks
  • not the toughest high-traffic fibre on its own